Fiyta Extreme 3D

School project

3 PM

Apr 11, 2025

Voir le projet

Fiyta is a Chinese watch brand, known for producing high quality models, often compared to Swiss brands in terms of design and finish.

Create the landing page for the Fiyta Extreme 3D to promote their product.

Logiciels

The Project

This watch is designed to be used everywhere, by those who love to take on challenges. To convey this vision, I chose the theme of shattered glass pieces, symbolizing the breaking of boundaries. This aesthetic choice gives a strong visual identity to my landing page, highlights the product's robustness, and recalls the 3D finish of the watch.

My Approach

A clear goal.
The main objective of this landing page is to enable the user to locate the nearest Fiyta distributor or to purchase the product directly, specifically the Fiyta Extreme 3D.
Definition of the target audience.
It targets affluent men over 30 years old, passionate about watchmaking and sensitive to exceptional watches. To better match this target, I adopted a tone that values taking risks and pushing one's limits.

Difficulties

Adapting to an unknown field.
One of the main difficulties of this project has been to grasp the codes of the watchmaking universe. Having never explored this field before, I discovered a whole particular universe, both in its form and in its way of communicating.

Fiyta Extreme 3D

Create the landing page for the Fiyta Extreme 3D to promote their product.

Logiciels

The Project

My Approach

A clear goal.

Definition of the target audience.

Difficulties

Adapting to an unknown field.

Gallerie