SEE

School project

8 PM

SEE is a fictitious eyewear brand committed to an eco-friendly approach, using recycled plastic bottles to create its high-end eyewear collections.

To achieve the communication of a brand within an eco-design approach.

Logiciels

My approach

A specific color palette
These use low environmental impact colors without altering its basic aesthetic. Each one addresses its own color theme while remaining complementary.
Image treatment
In order to communicate its eco-friendly values, the images are processed in half-tone to minimize ink usage during printing.
A highlighted composition
The overall composition of the posters also allows for easy creation of different variations while favoring the use of typography instead of pictograms or images.

Difficulties

eco-design in luxury
One of the most complicated aspects of this project was to respect the codes of luxury within the limitations imposed by eco-design standards.

SEE

To achieve the communication of a brand within an eco-design approach.

Logiciels

My approach

A specific color palette

Image treatment

A highlighted composition

Difficulties

eco-design in luxury

Gallerie